ITV America and Blumhouse Television have agreed to a multi-year contract covering non-fiction programmes. It comes four years after ITV acquired a minority stake in the horror hit factory’s television division.The two houses are already working on their first collaboration project, which is the horror competition Escape The Maze (w/t).
Danielle Bibbo, EVP of Business Development and Strategy at ITV America, and TonkoSoljan, EVP of Business Affairs at Blumhouse Television, negotiated the arrangement with Marc Barson, EVP and Head of Business and Legal Affairs at Blumhouse Television.
In the movie, individual competitors will be followed as they are locked inside a dark and mind-boggling labyrinth designed by maze architect Adrian Fisher and The Premier Mission Group, where they will face a variety of physical and psychological challenges designed to make the experience both terrifying and frustratingly difficult.
It will be made in collaboration with Leftfield Pictures, the studio behind the survival series Alone, in the hopes of combining Blumhouse’s horror expertise with Leftfield’s self-shot, isolating, and emotionally intense competitive aesthetic. The companies are currently looking for purchasers for the project.
Blumhouse will have a dedicated team working with ITV America to create and produce genre, paranormal reality, and suspense-driven unscripted programming as part of the multi-year overall arrangement. To develop new concepts and IP, it will collaborate with ITV America labels ITV Entertainment, Leftfield Pictures, Sirens Media, Thinkfactory Media, High Noon Entertainment, and Good Caper Content.
We are thrilled that Blumhouse has chosen ITV America to help them extend their empire. They are one of the most amazing brands in the industry, and they add a virtually untouched genre to our repertoire. Their provocative tastes, paired with our diversified production capabilities, will result in a slate of large shows and formats unlike anything else in the unscripted industry. This is going to be thrilling and unpredictable.